Legal

Cookie Policy

Last updated: June 1, 2026  ·  Effective immediately

1. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or phone) when you visit a website. They allow the site to recognize your device on future visits, remember your preferences, and collect usage data to improve your experience. Cookies cannot carry viruses or install malware on your device.

2. How if-llc Uses Cookies

if-llc uses cookies to operate the website correctly, understand how visitors interact with our travel routes and destination guides, and — where you have consented — to serve relevant content and advertisements. We do not sell cookie-derived data to third parties.

3. Types of Cookies We Use

Strictly Necessary

These cookies are essential for the website to function. They cannot be switched off. They are set in response to actions you take, such as setting privacy preferences or navigating between pages.

  • Session management and security tokens
  • Remembering your cookie consent choice
  • Maintaining page state during navigation

Analytics & Performance

These cookies help us understand which routes and guides attract the most interest, how long visitors engage with content, and where users encounter friction. All data is aggregated and anonymized.

  • Google Analytics 4 — page views, session duration, bounce rate
  • Heatmap tools — scroll depth and click patterns
  • Performance monitoring — load times and errors

Marketing & Advertising

With your consent, these cookies allow us and our partners to show you relevant travel content and ads across the web, based on pages you visited on if-llc.

  • Google Ads conversion and remarketing tags
  • Meta Pixel for audience targeting (opted-in users only)
  • Affiliate partner tracking for route recommendations

4. Third-Party Cookies

Some pages embed maps, videos, and social-sharing widgets provided by third parties. These third parties may set their own cookies when you interact with embedded content. if-llc does not control these cookies; they are subject to each provider's own privacy and cookie policies.

  • Google Maps — interactive route maps
  • YouTube — embedded destination preview videos
  • AddThis / ShareThis — social sharing buttons

5. Cookie Duration

Session cookies are deleted automatically when you close your browser. Persistent cookies remain on your device for a set period (typically 30 days to 2 years, depending on their purpose) or until you delete them manually.

6. How to Manage & Disable Cookies

You can control cookies at any time through the following methods:

  • Cookie banner: Use the consent panel shown on your first visit to accept or reject non-essential cookies.
  • Browser settings: Most browsers let you view, block, or delete cookies under Settings → Privacy & Security.
  • Opt-out tools: Opt out of Google Analytics via tools.google.com/dlpage/gaoptout; opt out of interest-based ads at optout.aboutads.info.

Note: Disabling strictly necessary cookies may prevent parts of the site from working correctly, including navigation and saved preferences.

7. Your Consent

When you first visit if-llc, a cookie banner will ask for your consent to use analytics and marketing cookies. Strictly necessary cookies do not require consent. You may withdraw or change your consent at any time by clicking "Cookie Settings" in the page footer. Your choice will be stored so we do not ask again on every visit.

8. Changes to This Cookie Policy

We may update this Cookie Policy when we add new features, change analytics providers, or when regulations require it. We will note the revised date at the top of this page. Continued use of if-llc after the effective date constitutes acceptance of the updated policy.

9. Questions?

If you have any questions about how if-llc uses cookies, please reach out to us:

if-llc — Discover America Off the Beaten Path

Email: [email protected]

Phone: +1 (415) 555-0193

Address: 340 Pine Street, Suite 800, San Francisco, CA 94104, USA

if-llc

Discover America Off the Beaten Path. Real routes, honest guides, and open-road inspiration for curious travelers.

Owner — If,llc1922 NW Lovejoy St, Portland, OR 97209-1504[email protected]

© 2026 if-llc. All rights reserved.